An investment firm backed by Blackstone and run by onetime Disney colleagues Kevin Mayer and Tom Staggs has taken a minority stake in Will Smith and Jada Pinkett Smith’s Westbrook Inc. The deal, confirmed to Deadline by a person familiar with the investment, followed discussions of a full acquisition of the company led by Will Smith and Jada Pinkett Smith. Westbrook has had a hand in film and TV productions like King Richard, released last year by Warner Bros, as well as Facebook talk show Red Table Talk and a number of widely seen titles on Snapchat and other digital platforms. Financial terms were not immediately available. It has been a seller’s market for anyone in the content business, with deals last year for MGM and a host of smaller players whipping up interest in dozens of othe …
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