This obsession with exceptional outerwear also means I’m seriously picky when shopping for it. Because I count on coats so much, I’m a big believer in investing in fewer really amazing styles you’ll reliably bring out year after year, which usually means I avoid the high street. But recently, I haven’t been able to stop thinking about H&M’s outerwear offering. I honestly don’t think I’ve ever come across a high-street edit that is so impressive across the board. There’s not just one hero H&M coat this year but many to choose from.
In particular, its wool and wool-blend styles seem to be hitting the mark and combine chicness with the timeless quality I’m looking for. There are a number of cosy styles if you’re wanting to invest in a coat to keep you warm right now (and for many winters to come), perfect for the cold front we’re about to have. And the best part? They’re all (yes, even the brand new ones) currently included in H&M’s Black Friday sale with 20% off for H&M members. It’s free to sign up and you also get lots of offers throughout the year, so it’s worth it in my opinion. Keep scrolling to see (and shop) the best styles for yourself.