It is a widely discussed fact in the Who What Wear group chat that M&S shoes are some of the best on the market. Last week, when I shared that I was planning on popping in to try on a load of its latest shoes (all in the name of journalistic research), it was met with exclaims and admissions of how highly my fellow editors rate the high-street hero’s footwear. “I have such a soft spot for M&S shoes” and “the comfort insoles are the one” are just a couple of examples. But I too consider myself a loyal fan, and some of my longest-lasting, most-loved pairs have been bought there in the past. In fact, I still wear a pair of burgundy leather knee-high boots that I bought from the store roughly five years ago.
“But exactly why are Marks and Spencer shoes so good?” I hear you ask. It’s not just the huge range available—from ballet flats to boots and everything in between—or, the fact that the M&S design team seems to get it just right—always on-trend but still classic. It’s the quality, comfort and affordability alongside all these things that really set its offering apart for me.