Category: Fashion
If, like me, you opened your weather app last weekend hoping for a glimmer of good news after weeks of relentless wind and rain, you’ll know we’re finally in for a treat—temperatures climbing to a very welcome 17°C. Naturally, my thoughts immediately turned to my wardrobe. After months of rotating …
Let me start by saying that I’ve become a bona fide makeup hoarder ever since becoming a beauty editor. There’s makeup hidden in every crevice of my tiny New York City apartment, and for some reason, the items I can never bear to part with are eye shadow sticks, tinted …
If you’re a minimalist, then you’ll know that French style embodies the philosophy that a great outfit is about clever, considered choices rather than fleeting trends. But that doesn’t have to mean that a minimalist wardrobe stays the same. In fact, part of the appeal of minimalist dressing is its …
We all know that fashion likes to move in cycles, and as quickly as something is declared “out”, there’s something new to replace it, but for those of us who track trends for a living, seeing which “fads” stick around for the longest and why is the most interesting proposition. …
Whenever I’m searching for an expensive-looking high-street find, there’s one place where the rails almost speak to me: H&M. Offering row upon row of opulent colour palettes and sophisticated silhouettes, there has yet to be a time when, in a capsule-wardrobe fashion crisis, H&M hasn’t provided exactly what I’m looking …
If you live in New York, it’s hard to avoid the Paloma Wool–ification of style. I notice it everywhere, whether it’s a bag on the subway or one of the brand’s dresses in its signature cupro fabric. In my own friend group, the dresses are especially popular. If you walk …
When I want to make my outfits look fresh and trend-forward but don’t want to spend a small fortune, I make a beeline straight to Zara. After all, the Spanish retailer is always on top of the latest styles and has the uncanny ability to mirror so many of the …
J.Crew recently dropped a slew of new spring arrivals, and after combing through its latest collection, I haven’t been able to get some specific items out of my head, including (but not limited to), a preppy pleated midi skirt that looks like it came straight off the spring 2026 runways, …
With more Korean skincare brands becoming available in the UK, it’s no wonder these products are growing in popularity. Although I’ve been loyal to my skincare routine for years, I’ve even been tempted to try some Korean favourites out, and have fallen head over heels for brands such as Beauty …
Over the past few seasons, fashion girls have declared V-neck tops back en vogue, swaying naysayers (like myself) to take a chance. Now, the silhouette is making its way into the footwear world. But don’t be mistaken: V-cut shoes are by no means new. Ever the trendsetter, designer Phoebe Philo …
The Academy Awards are the most prestigious film-industry event of the entire year. The dress code is black tie, and the beauty blueprint is chic, glamorous, and utterly sophisticated. It makes sense then that many celebrities choose to wear red lipstick—it’s arguably the most timeless makeup product (and the one …
Spring is the fashion equivalent of opening the windows after a long winter—you suddenly remember how good everything can feel. The layers get lighter, the colors get brighter, and the group chats start filling up with links to that jacket, those sneakers, and the bag everyone on your feed somehow …
There’s no getting around the fact that, as obsessed as we all continue to be with bobs (of course, they’re still very much in the mix for the biggest hair trends of 2026 so far), the classic cut is a notoriously high-maintenance option. So if frequenting your hair salon every …
Spring is in the air, and as a shopping editor, it’s my job to be on the lookout for the season’s standout items. Well, I’m here to report that my recent scroll through Zara‘s spring collection stopped me dead in my tracks. And I know what you’re probably thinking: Another …
Light layering is about to be everywhere in just a few weeks. The first official day of spring is March 20. I’ve already fallen for fool’s spring and wore some light jackets for a few days in a row before the temperature dropped again. It literally snowed the day after …
The testament of a truly great bag is the ability to feel current even years after release. Whilst some new arrivals will shine bright for a few seasons before being relegated to the back of wardrobes, a few standout styles are able to withstand moving trends, changing seasons and updated …
Spring jackets are often overlooked as a wardrobe category where trends come into play, but they can really make quite the impact. The silhouettes rarely change overnight, but every season, a few key styles suddenly start appearing everywhere—on the runway, in street style photos, and eventually in everyone’s wardrobes. A …
Listen, I love the Oscars as much as the next person, but the real fashion risks were taken at the Vanity Fair after-party. That’s where the hemlines got higher, the silhouettes got tighter, and the outfits got flashier. While the ceremony is still steeped in tradition with classy looks, the …
Celebrity makeup artist Nina Park created Jessie Buckley’s sophisticated look. (Image credit: Getty Images) Last night, the 98th annual Academy Awards took place in Los Angeles. The fashion? Stunning. The beauty? Off the charts. Standout trends included matchy-matchy monochromatic makeup and Wuthering Heights–coded gothic waves. That said, there was another, …
Satina High Waisted Leggings With Pockets ($10, originally $16) The Satina high-waisted leggings are a customer (and Popsugar editor) favorite. They come in two sizes and plenty of colors, with capri, full length, and full length with pockets options. If you were on the hunt for leggings that are comfortable, …
“If I had to picture my perfect middle school outfit with UGGs, it would include a textured baby tee with a ruffle trim, the beloved Solow fold-over pants of yesteryear, and a North Face fleece. Plus braces. Do those count as an accessory? I used to love dragging my feet …
Avery Matera is a Popsugar contributor who covers all things fashion. Jessica C. Andrews (she/her) is an award-winning editor and writer who currently works as the senior style director of PS, overseeing beauty, fashion, shopping, and identity content. With more than 15 years of experience, her areas of expertise include …
While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. If you’re a fan of Netflix’s “Love Is Blind,” then you may be curious about the …
We can talk about the runways and showings all day long, but truth be told, the best place to find outfit inspiration and spot upcoming trends is among the attendees. NYFW is prime time people watching. Fashion people are putting on their best to strut the streets of NYC. As …
Anyone who knows me (or has ever seen inside my saved folder) will be well aware of my not-so-discreet penchant for ’90s fashion. The pared-back palette! The streamlined silhouettes! The effortlessness! In my opinion, everything just looked better in the ’90s. So when I’m craving fresh styling inspiration, I rarely …
I monitor trends for a living, and after so many years in the industry, you’d think nothing could phase me. But even I’ve been surprised by this new-season trainer colour trend taking off. Parking their long-favoured black and white pairs, the most stylish dressers I’ve spotted have been opting for …
I’d legitimately sell my soul for some sunny, balmy weather right now (Punxsutawney Phil, you’re in the doghouse), but dare I say I’m already eager for some fall beauty? Blame the breathtaking crop of hair, makeup, and nail looks at New York Fashion Week, where designers paired their rustic yet …
Whether you’re tempted by Dakota Johnson’s signature fringe and glassy length or craving a new look after a particularly painful breakup (we’ve all been there), bangs are a classic cut that should be on your radar right now. It seems like every cool person is rocking them this year (Zoë …
(Image credit: @shawnasimonee) At this point in my career, I’ve tried plenty of skincare ingredients that would raise a few eyebrows, from salmon sperm DNA to liquid spicules that feel like tiny glass shards on your face. While the latest ingredient I’ve been dabbling in isn’t quite as out-there, it’s …
Sorry, but that standard crewneck T-shirt that’s become your default choice in a top may no longer be cutting it. While wardrobe mainstays like it will always have a place in our dresser drawers to some degree, the trending tees, tops, and blouses for spring 2026 are beginning to take …