Category: Fashion
I love discovering new places to shop, and I’ve previously covered British and L.A. brands to know, so I thought, Where to next? Australia immediately came to mind, given how many labels I already know and love from there. For example, I immediately think of Deiji Studios, which was founded …
The start of a new season, which in this case is the languid ascent into a balmy summer from a crisp spring, always comes with a few chores; resetting your closet by packing away any pesky winter coats that are still hung up, creating a personal syllabus filled with juicy …
If you like cold weather (and dressing for it), you’ve come to the wrong place. Summer is when the best style moments debut, and the trends taking shape ahead of the warmest season of the calendar year only further prove that theory. If you ask me, the reason why summer …
While it may feel slightly premature to be looking ahead to summer, my job as a fashion editor is to stay one step ahead and share with you with the fresh, new trends we expect to see in the upcoming season. And right now the weather is certainly shifting and …
The Boulevard de la Croisette, also known to locals as the Temple of Idleness, is a three-kilometre stretch of seafront that snakes through the glamorous alcove that is the Côte d’Azur. But for a week each May, the palm-laden promenade is transcendent, alight with the glitz and glamour of fashion …
As we move from a fashion space defined by quiet luxury to one heady with nostalgia, subtly evolved fashion trends have become the new norm. Think the recent return of the “skouser” or Toteme’s beloved “scoat”; as the years pass, the blending of juxtaposing styles is what’s getting fashion people …
Whilst nail trends come and go, I’d go as far as to say that French tips are forever. Perhaps it’s the neutral colourway, or the chic, understated design, but there’s no denying how stylish this nail trend looks. However, if you’re bored with your typical milky French tips, you’re in …
When it comes to beauty brands, it’s a common misconception that you have to spend more to get better results. Don’t get me wrong, as a beauty editor, I’ve tried plenty of luxury products over the years, and whilst some are truly worth the investment, I still believe that affordable …
There’s no season quite like summer. Beach holidays, al fresco Aperol spritzes, what’s not to like? As we edge towards hotter, sunnier days, I find myself on the hunt for wardrobe inspiration, and if there’s one source I return to every single year, it’s the streets of Paris. No one …
I saw my first raffia bag of the year out in the wild this weekend (no, I’m not on holiday), and that signalled to me that there is no better time to curate and discuss the summer bag trends of 2026. I’m an accessory obsessive, and to me, these are …
Anyone who knows me will tell you that I’ve never been one to follow trends. I think it’s all well and good to have the latest craze, but to me, looking expensive and polished will always be difficult without having those key capsule wardrobe staples in place. And I find …
If you love colorful, trendy vacation outfits, you’d be wise to take note of everything Amal Clooney wears for her trips with George that are usually somewhere hilly by the sea in Europe. It’s quite a departure from her conservative workwear wardrobe, which makes her fun vacation looks even more …
On September 24, 2022, during Milan Fashion Week, former creative director Matthieu Blazy presented his S/S 23 collection for Bottega Veneta and opened the show with two casual trouser looks, each paired with the Andiamo bag. This top-handle bag, with its signature Intrecciato leather and knot detail on the sliding …
Weddings were once intimate affairs, remembered in physical photo albums and through stories told face-to-face. Today, they unfold in real time—shared, told, and bookmarked across different social media platforms, from Instagram to Pinterest, where an untold number of people see and see the flowers, menus, and after-party looks you spent …
From Chloé F/W 2026 runways to maximalist enthusiasts, if you’ve embraced the mixed-metal jewelry trend, then you’re in the know. How I see it, the trend’s popularity can be attributed to two reasons. One: It’s a great way to make the most out of your jewelry collection. Two: It’s an …
If you’re in the market for a fresh summer shoe trend, allow me to introduce the only new-in style I’m backing for this summer: shell sandals. Closing in on Mary Janes and ballet flats as fashion people’s go-to chic shoe, I have a feeling these embellished flip-flops are about to …
You can absolutely wear your favourite stovepipe jeans from the cooler months well into spring—you just need the right styling formula. And if you ask me, Daisy Edgar-Jones has already landed on the chicest one. Recently spotted in her slim-fitting denim, the actor styled her stovepipe jeans with a polished …
If you asked me to describe my wardrobe, dresses would be pretty low on the list. As an editor who lives in jeans and tailored trousers, my style leans far more laid-back than typically “feminine”. Which is exactly why dresses have always felt like a tricky category for me to …
As a shopping editor, it’s my job to synthesize all the trends, runways, and cultural factors into data that informs what retailers are selling. Since I usually know the ins and outs of the retail landscape, I’m one of the best people to offer solid cross-category recommendations. Lately, I’ve been …
Tiffany Reid is a Who What Wear editor in residence, fashion executive, freelance stylist, and brand consultant who most recently served as the senior vice president of fashion for Bustle Digital Group. She recently launched a YouTube series, Tried + True, in which she walks viewers through the latest trends. …
I have not bought a flight to the French Riviera (yet!) for summer and unclear if I will (although, now that the sun is out, I’m already mentally there), but what is clear is that my wardrobe will 100% look like I’m basking in the beauty of the Côte d’Azur. …
There’s no reason that shopping for a wedding guest dress should be any more difficult than shopping for any other occasion, yet every time I sit down to take a stab at it, sourcing the perfect style feels just shy of impossible. I have several weddings on my calendar this …
As someone who always has travel on the brain, I often let upcoming trips dictate many of my purchases. I work from home and live in a not-super-fashionable city, so I tend to save my best outfits for vacations and work-related trips. In other words, if I’m considering purchasing something, …
I shop all the time, so I have different ways to filter for exactly what I want—like searching for pieces made from specific materials. In warm weather, especially, that usually means 100% cotton. I particularly love an airy cotton dress (like the sleep dress trend) or an easy skirt from …
Last weekend, Miami was taken over by the pinnacle of motorsport, with Formula 1 returning after a monthlong break in racing. People have been starved for on-track action and the world that surrounds it, and as a result, everyone and their mother jetted to the 305 for the 2026 Miami …
In an increasingly oversaturated market, it can take a lot for a brand that makes sunglasses to stand out. As you know, aside from the eyewear-only brands, you also have a plethora of fashion brands that make sunglasses, so in 2026, the options are endless. One brand that falls into …
Some of you have been planning a long-awaited vacation for months, and the time is almost near. Summer is so, so close, and that big break you’ve been dreaming of next to the water is around the corner. After nailing down the Airbnb or hotel bookings and the itinerary, all …
It was while I was sat scrolling through the spring/summer ’26 fashion shows that a thought suddenly came to me: where exactly were the wearabie clothes? As a fashion editor, I often look to the runways for inspiration first, and whether that might be spotting a colour, print, or silhouette …
“The longer your hair, the higher the maintenance” is something we’ve all probably heard when considering whether or not we should opt for a bob. But I have to admit that as someone with Afro hair, I’ve always been under the impression that getting a bob would be more stress …
Sandal season is well and truly upon us, and we’ve been busy researching the biggest pedicure trends for spring and summer. Much like my fashion sense, I personally tend to gravitate towards understated nail polish colours that deliver a subtle wash of colour, as I like knowing that no matter …
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